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Jul 30, 2008 8:24 AM | last updated Jul 30, 2008 8:26 AM
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Keith Olbermann they're not

By Mike Henderson

The tradition among game announcers for the Seattle Mariners and other teams is that the voices from the booth will flack any sponsor products or services called for by the script. Game-callers are particularly loyal, of course, to team-supporting sponsors.

Evidently, this message loyalty now extends to political pitches. During the seventh inning of the M's Tuesday, July 29, game broadcast from Texas, KOMO-AM radio play-by-play guy Dave Sims followed a Dino Rossi-for-guv commercial by, in effect, reiterating — some would say "reinforcing" — the Republican challenger's message. The inference listeners might have made was that Sims, KOMO, and the M's offer tacit agreement with Rossi.

Seattle sports observers might also have noted that local broadcasters such as football uber-authority John Clayton have been advocating replacing certain Democratic elected officials, whose perceived transgressions have supposedly included enabling the Sonics to move to Oklahoma. Gov. Chris Gregoire and Seattle Mayor Greg Nickels regularly get trashed by callers to sports-talk stations, whereupon the squawk jocks themselves advocate voting out the incumbents.

One wonders if any of these single-issue (the issue, of course, being the transcendent need for pro sports and anything that will keep them here) arbiters could ever be bothered to, say, offer to sponsor sports-oriented debates between Rossi and Gregoire. In the meantime, in the absence of a broadcasting Fairness Doctrine, one imagines such political sportsmanship isn't likely to happen.

Comments
Could we have an example?
Report a violationPosted by: dbreneman on Jul 30, 2008 8:58 AM
As someone who never seems to have enough free time to spend the hours necessary (to follow local professional sports) with my ear plastered to a radio, I think this essay would benefit from a few quotes of the offending comments. When all we have to go on is the author's characterization of what was meant by those speaking, it's a little hard to become invested in the issue.
sorry.
Report a violationPosted by: MikeH on Jul 30, 2008 9:21 AM
Wasn't taping the TV broadcast. It rebroadcasts today (Wednesday, July 30) at noon, with the Sims seventh-inning remark probably airing at about 2 p.m.
Mike Henderson
RE: sorry.
Report a violationPosted by: PTrig on Jul 30, 2008 10:10 AM
Am I supposed to leave work early or duck into a bar to catch the offending quote? I appreciate your trying to help us hear the pitch, but this doesn't help much. Will you be recording the broadcast so you can update us?

But to the point of the article, the broadcasters shouldn't be talking politics over the sporting events. That being said, I am not surprised that they are. Maybe we can have Gregoire throw out a first pitch and show Nickels courtside at a few Storm games to give them equal time. Ah. . . politics. I'm fed up with it all. Sports too.
Thanks for blogging about this
Report a violationPosted by: hoohah on Jul 30, 2008 10:21 AM
It's bad enough when they hawk insurance and tires, but they really cross the line when they get into political commentary. The Ms are doing everything they can to drive away loyal fans!
Sims quote
Report a violationPosted by: MikeH on Jul 30, 2008 1:57 PM
The seventh-inning Rossi commercial wasn't shown Wednesday (July 30) during the afternoon rebroadcast of the Tuesday Mariners game. A casino commercial aired instead. Seconds later the rebroadcast of the Rangers' half of the seventh started with a Rossi campaign poster on the screen and Sims, without qualifying the remark, reciting the Rossi campaign slogan about the Republican offering himself as "a governor who will fix some problems for a change." No disclaimer was given. Readers will draw their own conclusions as to whether having a Mariners announcer mouth the Rossi slogan in this fashion amounts to political advocacy. Mike Henderson
RE: Sims quote
Report a violationPosted by: dbreneman on Jul 30, 2008 4:29 PM
Was this poster held by someone in the stands? Was it in the broadcast booth with the announcer? Was it a graphic generated at the studio? Something in this story just isn't clicking with me. Sports announcers engage in a lot of stream-of-consciousness blather during a game, and go off on tangents all the time. If the announcer saw a poster in the stands and commented "isn't he the candidate that says he'll fix some problems for a change? Well the Mariners need a lot of problems fixed!" it's a lot different from the announcer holding up a Rossi sign and saying "Hey, remember this November that Rossi will fix some problems for a change!"
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